Dec 262010

Feb 4, 2010; Fort Lauderdale, FL, USA; The Super Bowl XLV logo is unveiled on a replica Dallas Cowboys stadium video board at press conference at the Fort Lauderdale/Broward County Convention Center.

Get ready for an understatement or two, starting…now.

Sports betting is big business. Super Bowl betting is the biggest of that very big business. It is also risky business: more so now because of free agency and because of the way the NFL schedules the toughest teams from the prior year against one another, giving the teams with poor records an easier path to contention because their non-divisional games are played against other weaker teams.

2011 Super Bowl betting has been made precarious by the unexpected implosion of favorites like the Dallas Cowboys and the Minnesota Vikings and the unforeseen meteoric rise of the Atlanta Falcons. Continue reading »